Legal
Privacy Policy
This policy explains what MIKQA collects when you use the free rank-gap checker and our backlink services, why we collect it, and the choices you have.
What we collect
- Check inputs. The domain and keyword you submit to the rank-gap checker, so we can run the audit and show you results.
- Contact details. Your email address, if you ask us to send your full report or start a campaign.
- Usage & device data. Standard analytics (pages viewed, approximate location, device type) to measure and improve the site.
- Advertising signals. If you accept cookies, the Meta pixel and analytics record how you arrived and whether you converted.
How we use it
- To generate your rank-gap report and recommended plan.
- To email the report you requested and, where relevant, follow-up about completing your campaign.
- To measure ad performance and improve our product.
We do not sell your personal data to third parties.
Cookies & consent
We use essential cookies to run the site and, only with your consent, advertising and analytics cookies (including the Meta pixel). In regions that require it, no advertising cookies fire until you accept. You can change your choice anytime by clearing cookies or using the consent banner.
Data retention
Check inputs and reports are retained for up to 24 months to support follow-up and improve accuracy. You can request deletion at any time.
Your rights
Depending on where you live, you may have the right to access, correct, export, or delete your personal data, and to object to certain processing. To exercise any of these, use our contact page.
Third parties
We rely on processors for SERP data, analytics, email delivery, and advertising measurement. They process data only on our instructions and under appropriate safeguards.
Contact
Questions about this policy? Reach us through our contact page.